The planned revision of the Advertising Law will prohibit endorsers from endorsing products and services before using them themselves.
Celebrities endorsing under-qualified products and services have caused troubles in the past in China. The amendments state that an endorser's recommendation of products in advertisements must be based on facts and comply with the Advertising Law and relevant regulations.
In other words, the endorser cannot endorse any products or services that they have not used themselves. If not, he or she shall bear legal responsibilities.
动词代言可以用单词represent,也可以用短语in name of;on behalf of来表示eg:Mr.Li gave us a heart-stirring speech on behalf of/in the name of the committee.代言人也可以用多个单词来表达,常用的有1、deputya deputy to National People's Congress(中国)人民代表大会代表2、prolocutor(专指会议上代表团体的发言人)3、mouthpiece非正式用语,