电商培训英语翻译

Yun Cheng City Electronic Commerce trains a base

Transfer aspect in the industry direction first, the sea Er has already carried out a network to turn a management, network to turn a marketing, network to turn service and network to turn a purchase, and depends on the sea Er brand influence with have already have of the market go together with to send, service network, for lay solid foundation toward the electronic commerce transition.Transfer aspect in the management, the management system of the pyramid type of traditional business enterprise in no case adapts the demand of market development, so pulled down "pyramid" to build up to take market as the new process of target in managing a mechanism, the main target of business enterprise is maximize by the past profits to change direction to take customer as center and take market as center.At the business enterprise inner part, everybody want from past"be responsible for the superior" the change is for"be responsible for the market".The sea Er group still established a logistics, company to flow, the funds flow three flow of push forward this department."The third profits source" of logistics conduct and actions direct from the international rchduke department buy, lowered cost, raised the competition ability of product, the company once circulated integration resources to lower expenses to raise a performance;The funds flows to promise then that the funds flows to turn smoothly. The sea Er owns more complete marketing system, there are more than 40 telephone service centers in national big city City and more than 10,000 marketing nets order and even extend to more than 60,000 villages.This be why some websites to order of the district be limited to make but the sea Er be the reason that can go together with to send in national realization inside the scope. Four, the sea Er electronic commerce terrace buildThe sea Er is the first company which gets into electronic commerce business in the local and large business enterprise and the initiative releases electronic commerce business terrace.We isn't for the sake of the concept and the topic to fry to make, but want to get into the world economy that the integral whole turn, invested over 100,000,000 dollars to build up own IT support terrace for the this sea Er total amount and serve for the electronic commerce. There is internal net in the group inner part and there is support system of the ERP backstage currently.We have 7 industrial parks now and everyplace still has Gong Mao4 company and factory, the information of its delivers mutually, and support which has no internal network can't imagine.The application of various information system(for example material management system, retail management system, telephone center, the C3 P system etc.) also goes deep into day by day.The sea Er is with the business enterprise internal network and the business enterprise internal information system is a foundation, take Internet(exterior net, the sea Er has built up own website since the end of 96 years) as window way and build to have real electronic commerce terrace. Certainly, carry on the electronic commerce isn't a wishful matter, have to not only have an everyone the foundation preparation of the noodles, but also need to let the dealer and consumer accept, then can smoothly carry out so.We was dealers, supplier and consumer to provide one simple, the operability strong electronic commerce terrace, and carried on the training of follow the sequence and advance gradually type, and at the terrace design of time in consideration of how for apply to provide convenience and help, connect the design of electronic commerce terrace we also followed to take customer as is central of principle.So just can let our business the colleague together develops with us with growth. Five, prospectThe electronic commerce terrace of sea Er becomes a development public terrace, can not only sell the product of sea Er, but also will sell each kind of other products;Can not only contribute efforts to the purchase need of the oneself of sea Er, also will for the third square buy and go together with to send to serve us and will keep and enhance two advantagesSix, take"1 two nets" as foundation, keep zero distances with customer, quickly satisfy the customer's characteristic needThe ages of the INTERNET is an information explosion of ages, the sea Er wants to make use of an information to carry on a development.Pass a website, the sea Er can collect a great deal of customer's information and feedback.These customer's trust to the sea Er and loyalty are the biggest wealths in sea Er.Currently on the website of sea Er, in addition to the on-line order sale announce new products function, the biggest special features has four greatest molds of face the customers a piece:Characteristic make to order, the product intelligence lead to buy, the new product is on-line to schedule to, customer design suggestion.These provided an original information service for the customer, and make website real to become sea Er and customer to keep the terrace of zero distances.

电子商务通常是指是在全球各地广泛的商业贸易活动中，在因特网开放的网络环境下，基于浏览器/服务器应用方式，买卖双方不谋面地进行各种商贸活动，实现消费者的网上购物、商户之间的网上交易和在线电子支付以及各种商务活动、交易活动、金融活动和相关的综合服务活动的一种新型的商业运营模式。

一、通常意义上的分类：电子商务划分为广义和狭义的电子商务。1、广义的电子商务定义为，使用各种电子工具从事商务活动，源自于ElectronicBusiness，就是通过电子手段进行的商业事务活动，通过使用互联网等电子工具，使公司内部、供应商、客户和合作伙伴之间，利用电子业务共享信息，实现企业间业务流程的电子化，配合企业内部的电子化生产管理系统，提高企业的生产、库存、流通和资金等各个环节的效率，采用电子形式开展商务活动，包括在供应商、客户、政府及其他参与方之间通过任何电子工具。如EDI、Web技术、电子邮件等共享非结构化商务信息，并管理和完成在商务活动、管理活动和消费活动中的各种交易。电子商务是以信息 网络技术为手段，以商品交 换为中心的商务活动 ；也可理解为在互联网电子商务可提供网上交易和管理等全过程的服务。因此，它具有广告宣传、咨询洽谈、网上定购、网上支付、电子账户、服务传递、意见征询、交易管理等各项功能。电子商务与行业相结合。在产业结构升级的推动下，未来电子商务与行业的结合会越来越紧密，电子商务不仅仅是企业的一个销售渠道，更会成为企业整合互联网资源的一个重要方式。未来电子商务专业将开设更多细分的方向，比如专注于工业领域的电子商务方向，专注于农业领域的电子商务方向等等

电子商务是指以信息网络技术为手段，以商品交换为中心的商务活动；也可理解为在互联网、企业内部网和增值网上以电子交易方式进行交易活动和相关服务的活动，是传统商业活动各环节的电子化、网络化、信息化；以互联网为媒介的商业行为均属于电子商务的范畴。电子商务分为：B2B、B2C、C2C、B2M、M2C、B2A（即B2G）、C2A（即C2G）、O2O等。生活中接触最多的就是：B2B指厂家对厂家像：阿里巴巴平台，慧聪网等。B2C指厂家对个人像：淘宝，京东这些。

电子商务优点：1. 电子商务将传统的商务流程电子化、数字化，一方面以电子流代替了实物流，可以大量减少人力、物力，降低了成本;另一方面突破了时间和空间的限制，使得交易活动可以在任何时间、任何地点进行，从而大大提高了效率。2. 电子商务所具有的开放性和全球性的特点，为企业创造了更多的贸易机会。3. 电子商务使企业可以以相近的成本进入全球电子化市场，使得中小企业有可能拥有和大企业一样的信息资源，提高了中小企业的竞争能力。4. 电子商务重新定义了传统的流通模式，减少了中间环节，使得生产者和消费者的直接交易成为可能，从而在一定程度上改变了整个社会经济运行的方式。5. 电子商务一方面破除了时空的壁垒，另一方面又提供了丰富的信息资源，为各种社会经济要素的重新组合提供了更多的可能，这将影响到社会的经济布局和结构。6. 互动性:通过互联网,商家之间可以直接交流，谈判,签合同，消费者也可以把自己的反馈建议反映到企业或商家的网站,而企业或者商家则要根据消费者的反馈及时调查产品种类及服务品质,做到良性互动.

电子商务是指利用互联网为工具，使买卖双方不谋面地进行的各种商业和贸易活动。 　　电子商务专业是融计算机科学、市场营销学、管理学、法学和现代物流于一体的新型交叉学科。培养掌握计算机信息技术、市场营销、国际贸易、管理、法律和现代物流的基本理论及基础知识，具有利用网络开展商务活动的能力和利用计算机信息技术、现代物流方法改善企业管理方法，提高企业管理水平能力的创新型复合型电子商务高级专门人才 　　电子商务是以商务活动为主体，以计算机网络为基础，以电子化方式为手段，在法律许可范围内所进行的商务活动过程。 　　电子商务是运用数字信息技术，对企业的各项活动进行持续优化的过程。电子商务涵盖 电子商务的范围很广，一般可分为企业对企业(Business-to-Business)，企业对消费者(Business-to-Consumer)，消费者对消费者(Consumer-to-Consumer),企业对政府(Business-to-government),业务流程(Businessprocess)等5种模式，其中主要的有企业对企业(Business-to-Business)，企业对消费者(Business-to-Consumer)，业务流程(Businessprocess)3种模式。随着国内Internet使用人数的增加，利用Internet进行网络购物并以银行卡付款的消费方式已日渐流行，市场份额也在迅速增长，电子商务网站也层出不穷。电子商务最常见之安全机制有SSL(安全套接层协议）及SET(安全电子交易协议）两种。 　　电子商务是一个不断发展的概念，电子商务的先驱IBM公司于1996年提出了Electronic Commerce（E-Commerce）的概念，到了1997年，该公司又提出了Electronic Business（E-Business）的概念。但我国在引进这些概念的时候都翻译成电子商务，很多人对这两者的概念产生了混淆。事实上这两个概念及内容是有区别的，E-Commerce应翻译成电子商业，有人将E-Commerce称为狭义的电子商务。将E-Business称为广义的电子商务。E-Commerce是指实现整个贸易过程中各阶段贸易活动的电子化。E-Business是利用网络实现所有商务活动业务流程的电子化。E-Commerce集中于电子交易，强调企业与外部的交易与合作，而E-Business则把涵盖范围扩大了很多。广义上指使用各种电子工具从事商务或活动。狭义上指利用Internet从事商务或活动。 　　目前本专业[1]有两个专业方向：网站设计与程序方向、网络营销编辑方向。电子商务专业在不同高校里要求的课程是不一样的，一些院校注重电子商务网络技术、计算机技术，还有一些院校会把课程重点放在商务模式上面，这些主要体现在这个专业所在的院系，有的在管理学院，有的会在信息科学与技术学院，有的会在软件学院。这样各个院校培养出来的学生的专长也会有一定的区别。 主要课程：计算机网络原理、电子商务概论、网络营销基础与实践、电子商务与国际贸易、电子商务信函写作、电子商务营销写作实务、营销策划、网页配色、网页设计、数据结构、Java语言、Web标准与网站重构、FlashAction Script动画设计、UI设计、电子商务网站建设、电子商务管理实务、ERP与客户关系管理、电子商务物流管理、电子商务专业英语、新闻采集、写作和编辑的基本技能。 学生毕业后，可从事企事业单位网站的网页设计、网站建设和维护，或网络编辑、网站内容的维护和网络营销（含国际贸易）、企业商品和服务的营销策划等专业工作，或从事客户关系管理、电子商务项目管理、电子商务活动的策划与运作、电子商务系统开发与维护工作以及在各级学校从事电子商务教学等工作。