8 reasons car rental industry and great potential First of all, the resident population, the potential of the individual car rental customers continue to grow. Shanghai, for example. Shanghai 1,700,000 existing motor vehicles, motor vehicle driver's license held by people who are 2,700,000 people. There are about 100 million people in this car-free. There are no cars, all potential users of personal car rental. In addition, in that 1,700,000 motor vehicles, there is a considerable number of production and construction vehicles, cargo trucks, buses, vehicles and so on. If this were part of the Suanjin Qu, Shanghai, individual car rental potential users may be more than 1,300,000 people. In addition, the driving schools in Shanghai every year to the community continue to export 200,000 drivers. At the national level, the current number of motor vehicles about 14,000,000, and those who have driver's license has reached more than 3000 million people, more than 1600 million people in this car-free. Although motor vehicles and drivers are on the rise, but the driver of the vehicle growth rate than the growth speed of 2 to 5 times. Personal car for local short-distance holiday travel, Zouqinfangyou, marriage and funeral ceremonies, the working style in his capacity as car shows or other special purpose. In addition, due to China this year, it is necessary to join the WTO, tariffs on auto imports will be lowered from 20% a year or so, so many of the original members of the public wish to purchase the wait-and-see macro news, macro news in the wait-and-see period, they may become a powerful car rental customers. As more and more people are changing the concept of consumption, the lower car rental, car rental process easier, to further improve the quality of service, individual local car rental market will grow. Second, the floating population rent an unlimited market potential. The potential of the car floating population, mainly from international and domestic tourist population. According to the China National Tourism Administration: in 1999, China's inbound tourists received more than 7200 million; domestic tourists 700,000,000 2 million people. National Tourism Information Network in June 2000 figures published by the Information: As of the end of May 2000, foreigners travel to China last year than the same period increased by 22.07 percent, and domestic tourism than the same period last year increased by 45.15 percent. This hidden on the car rental industry in China fascinating opportunities hidden long-distance car rental, car rental place, where rental cars there is also a new car rental business works, but because of the existence of some obstacles, with the result that the Huge market has not been effective in the development, once to remove the obstacles, this market will bring car rental companies rolling in wealth.