麦当劳英文简介

McDonald's is the world's largest chain of fast food restaurants.It primarily sells hamburgers,cheeseburgers,chicken products,French fries,breakfast items,soft drinks,milkshakes and desserts.

麦当劳：开店资料领取

More recently,it has begun to offer salads,wraps and fruit.McDonald's business began in 1940,with a restaurant opened by siblings Dick and Mac McDonald in California.Their introduction of the "Speedee Service System" in 1948 established the principles of the modern fast-food restaurant.The original mascot of McDonald's was a man with a chef's hat on top of a hamburger shaped head whose name was "Speedee." Speedee was eventually replaced with Ronald McDonald in 1968.

============麦当劳（103字）============McDonald's is the world's largest chain of fast food restaurants. It primarily sells hamburgers, cheeseburgers, chicken products, French fries, breakfast items, soft drinks, milkshakes and desserts. More recently, it has begun to offer salads, wraps and fruit. McDonald's business began in 1940, with a restaurant opened by siblings Dick and Mac McDonald in California. Their introduction of the "Speedee Service System" in 1948 established the principles of the modern fast-food restaurant. The original mascot of McDonald's was a man with a chef's hat on top of a hamburger shaped head whose name was "Speedee." Speedee was eventually replaced with Ronald McDonald in 1968.

Development history:

Since 1963, the image of "Uncle McDonald" has swept the children of the United States.

In the United Kingdom, Japan, Hong Kong and other places, "Uncle McDonald" has also become a household name.

When they think of "Uncle McDonald", they naturally think of McDonald's hamburger, fish wicker bag, French fries ... these delicious dishes.

With the globalization of McDonald's, Uncle McDonald's is also set to speak 31 languages, including Chinese and Hindi.

In addition, as the main virtual role used by McDonald's companies to attract children, the official set Uncle McDonald as "the best friend of the child".

And a group of unique friends will always welcome children at McDonald's Paradise.

And since August 2003, he has served as the "Chief Happy Officer" of McDonald's.

中文：

发展历史：

从1963年起，“麦当劳叔叔”的形象风靡了全美国的儿童。

在英国、日本、香港等地，“麦当劳叔叔”也成了家喻户晓的人物。当他们想起“麦当劳叔叔”的时候，自然地就会想起麦当汉堡包、鱼柳包、炸薯条……这些美味可口的菜肴。

伴随着麦当劳公司全球化的经营方针，麦当劳叔叔还被设定为能说31种语言，包括中国语及印地语等等。

此外，作为麦当劳公司用以吸引小朋友的主要虚拟角色，因此官方将麦当劳叔叔设定为“孩童最好的朋友”，与其一群各具特色的朋友永远在麦当劳乐园欢迎著小朋友的光临。

并自2003年8月起担任麦当劳公司的“首席欢乐官”。

麦当劳的品牌特点：

大多数麦当劳快餐厅都提供柜台式和得来速式（drive-through的英译，即指不下车便可以购买餐点的一种快餐服务。顾客可以驾车在门口点菜，然后绕过餐厅，在出口处取餐）两种服务方式，同时提供室内就餐，有时也提供室外座位。得来速餐厅通常拥有几个独立的站点：停车点、结账点和取货点，而一般而言后两个站点会并在一起。

因麦当劳固定销售可口可乐公司提供的碳酸饮料，麦当劳实际和可口可乐结成了战略联盟。

参考资料：百度百科-麦当劳

MacDonalds

McDonald's麦当劳 英文全称McDonald's 公司类型：上市公司（纽约证券交易所） 现在广告语：I'm lovin' it! 成立于：1954年 总部位于：美国伊利诺州欧克布鲁克（Oakbrook, Illinois） 重要人物：雷.克洛克（Ray Kroc），创始人 安德鲁·麦肯纳（Andrew J. McKenna），董事会非执行主席 吉姆·斯金纳（Jim Skinner），董事会副主席兼CEO 迈克尔·罗伯茨（Michael Roberts），总裁兼COO 主要产业：餐馆 雇员数目：418,000人

McDonald's Corporation (NYSE: MCD) is the world's largest chain of fast-food restaurants, primarily selling hamburgers, chicken, french fries, milkshakes and soft drinks. More recently, it also offers salads, fruit and carrot sticks.The business began in 1940, with a restaurant opened by siblings Dick and Mac McDonald in San Bernardino, California. Their introduction of the "Speedee Service System" in 1948 established the principles of the modern fast-food restaurant. The present corporation dates its founding to the opening of a franchised restaurant by Ray Kroc, in Des Plaines, Illinois on April 15, 1955, the ninth McDonald's restaurant overall. Kroc later purchased the McDonald brothers' equity in the company and led its worldwide expansion.With the successful expansion of McDonald's into many international markets, the company became a symbol of globalization and the spread of the American way of life. Its prominence also made it a frequent subject of public debates about obesity, corporate ethics and consumer responsibility.