1 realistic: a down, realistic, practical, all to the interests of the company (translation) 2 meticulous: well-organized, solid work, solid work, do their essential work effectively3 Rapid Response: We have to establish a "vigorous and resolute, the line of the fruit will be" business style, adhere to the results-oriented, to ensure effectiveness of the work. 4 Honesty: Credibility is based on the book 5 Target: Target is the starting point for success in life is not the most terrible enemy target 6 Quality: Quality is the company's comprehensive strength, good quality forged a good future 7 Responsibilities: Responsible Information hardship of life in order to know the responsibility to make fun of. 8 fighting: fighting spirit that we must have, no matter at any time due to hard work to go 9 unity: a unity and cooperation of the team must have a grateful heart and open-minded mind 10 Innovation: innovative new ideas, new inventions, and promote the sustainable development of science